President & CEO
John Robert “J.R.” Greene, M.B.A., is the Chief Executive Officer of Psychiatric Medical Care, a behavioral healthcare company headquartered in Nashville, TN. In June 2009, J.R. became CEO and transformed the company into one of the key innovators within the behavioral health inpatient and outpatient markets with operations across the United States.
Prior to his career in behavioral healthcare, J.R. worked over 14 years in the consumer goods industry for some of the most respected companies in the world. He held leadership positions in marketing and sales with the Coca-Cola Company, Procter & Gamble, and Revlon.
He brought this consumer knowledge, along with his business acumen expertise, which earned him a Fortune 500 Company honorary recognition, to PMC. The company is now a leader in behavioral healthcare within rural communities.
In addition to appearing on numerous educational television programs, J.R. served on the Advisory Board for Young Musicians Foundation, Junior Council Member for National History Museum, Advisory Board for School on Wheels, and Board of Directors for the Maple Counseling Center. He currently is a member of several State Hospital Associations, the American College of Healthcare Executives, the National Rural Health Association, the Association of Ambulatory Behavioral Healthcare and a faculty member at the University of Tennessee Health and Science Center. He is also an Eagle Scout.
J.R. is a graduate of the 2017 Nashville Health Care Council’s Class of Fellows and recently received the 2017 Healthcare Hero Award from the Nashville Business Journal. The publication also nominated him for the Most Admired CEO and Their Companies recognition. In 2018, J.R. was elected a member of the Nashville Zoo Board of Directors. He holds a BBA from Texas Christian University, Fort Worth, TX, and an MBA from the University of Tennessee, Knoxville, TN.